"We're absolutely delighted to announce the acquisition of Soho Gyms and look forward to welcoming their members to Pure Gym. As the leading gym operator in the country and in the capital, this deal will clearly benefit our existing members as well as provide more affordable and flexible options to people across London. With well over 200 great facilities nationwide, 24 hour opening, monthly memberships offering exceptional value, and no requirement for a 12 month contract we continue to change the game of fitness and activity in the UK and deliver on our commitment to Inspire a Healthier Nation."
For most of us, there comes a time, when we look in the mirror or stop for a break after long stairs and say to ourselves: “it’s time to hit the gym”. Fortunately, the growing popularity of active lifestyle led to creation of many gyms and sport clubs – we have plenty to choose from. So... which to choose? Think about what you’re going to use at the gym. A treadmill? Maybe some weights? If yes, do you really want to pay for everything, including sauna, swimming pool and fully-equipped spa section? Not likely. Then, mix low price, clear rules and professional equipment without fancy and unnecessary additions. What you get? Pure Gym.
CoolSculpting works by taking advantage of the fact that fat cells are more sensitive to cold than the other cells around them. This basic scientific fact was first discovered in 1970 by doctors observing children who sucked on popsicles for hours, and ended up having first soreness, and later dimples, caused by loss of fat cells! Fast forward about 20 years, and Harvard scientists revisited this fact, and realized that they could turn this science into a system for aesthetic sculpting of fatty bulges. The key was to find the ‘sweet spot’ of time and temperature, which would kill some fat cells but not damage surrounding structures such as skin. They called the public company that makes the systems Zeltiq. The proof of the success of this concept and treatment: Zeltiq was bought out by Allergan in 2016 for whopping 2.5 billion! This was the largest sale of a single medical device company in history.
In recent years, CoolSculpting has become one of the most popular nonsurgical alternatives to liposuction. This procedure utilizes cryolipolysis technology to freeze fat cells, causing them to wither and die. Your body will then safely remove these dead fat cells, leaving you with a more toned, sculpted figure. Dr. Fitzgerald can use CoolSculpting to remove targeted pockets of fat in many areas of your body, including your:

Besides being a great surgeon, Dr Nazarian carries a line for PREGNANT women called Spa Momma which is made-in-the-USA with no lead, phthalates, formaldehyde, propylene glycol, and no pregnancy-contraindicated aromatherapy oils!!!!!! I am obsessed with the body oil and the body scrub! I was having some major itching issues and I tried everything but nothing really helped. Then I tried the itchies body oil and it was the first relief I had had in months and I have no stretch marks!!!!!!!! Dr Nazarian is so up to date and science based and is willing to take time and help you out no matter what you issue is!!! I love her professionalism and recommend 110%!


Above points demonstrate some of the key points to take care of when opting for a body sculpting treatment without surgery. Not all cases are eligible for the body sculpting procedure. Hence, it is important to get your doctor’s advice before jumping head first into the treatment sessions. Traditional surgeries also have BMI based restrictions and some people have to tone down their body to a certain level before being eligible for fat reduction surgeries.
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Cheap, lots of equipment and 24-hour opening. Good showers. None of this can make up for the fact that I arrived at 5am one morning to discover that the £100 worth of gym gear in my locker by that I'd left in my locker accident had been thrown away. I won't be troubling them again. I also don't understand their assertion that they don't have a cafe/bar because they want to keep costs down. Surely cafes make money?
Fodor is more enthusiastic about the LipoSonix technology. "I am very optimistic," he says." I love the results," he says citing as much as a 7-centimeter reduction in waist circumference seen in clinical trials conducted in Mexico. This technology, which uses high-intensity ultrasound waves, beamed about an inch under the skin to break up fatty tissue, has been studied in both pig models and in 33 people in Mexico, he says. The company has applied for FDA status to begin preclinical studies in the U.S. and expects such trials to begin in 2007.
Every person’s body shape and structure is different. Hence, the treatment also varies from patient to patient. The number of sessions a patient as to undergo depends on several factors but the end goal always remain in achieving the desired body shape and tone for you. For instance, if you’re looking to remove just one pocket of fat, then one session of non-invasive treatment should be sufficient to take care of your needs. One session has been shown to reduce 20-25% of fat. On the contrary, if you have multiple pockets of fat that needs to be removed, it might take three to five treatment sessions administered over a six week long period.

"Be aware that we live in a very competitive environment whereby youth is king and people are looking for less-invasive procedures, and these procedures are now for the first time being directly marketed by the manufacturer in consumer magazines," points out session moderator Franklin L. DiSpaltro, MD, a plastic surgeon in West Orange, N.J., and a past president of ASAPS.
As of 24/09/18 PureGym has taken over what was once Soho! In Lewisham where I have been a member of for years! And was very happy with the level of service and facilities. Launch day there was pure gym staff everywhere in the gym but no one to assist those of us that had problems getting in with the new pin method! Before it was just a finger print! Once in the gym... I always wipe down the machines before and after I use them only to find all the tissues and hygiene sprays h...ad all been removed! When asked a member of staff I was told they don’t provide it and I need to bring my own!!! How unhygienic!
Meanwhile, all Gold and Diamond Marco Polo Club members regardless of their country of residence will now be eligible for one-day access passes to any Pure Fitness centre, or enrolment in any class at a Pure Yoga studio in Hong Kong. These must coincide with either the day of arrival or the day immediately after, with a total of 12 one-day/class access passes permitted in a single calendar year.
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Signs of a sharp instructor: Instructors should tell you to use moderately heavy weights so that you don’t do more than 15 reps per set. Watch out for instructors who do dozens of repetitions with light weights: You’re not going to build much strength or tone that way. The instructor should correct your form and remind you where you should feel the exercise. Watch for a warm-up and cooldown, too.
The best way to determine whether you’re fit for undergoing body sculpting without surgery is to consult the physician directly. There are two types of fat present in a human body. The first type is called visceral fat. This fat is present deep inside the muscle tissues and are not soft or pinchable. The other type is called subcutaneous fat. This kind of fat is present above the muscle and are really soft and pinchable. Subcutaneous fat can be easily removed using non-invasive techniques like laser contouring. However, if you are someone who carries a lot of visceral fat, you will need to take the long road and exercise to get a perfectly toned body.
Most of my issues with this gym are with the people who visit and not so much the facilities itself. The gym itself is great. As a person that isn't overly into my fitness the price is great. The layout of the gym makes it easy to navigate, there is a bit of running between stairs to get to equipment, but most of what I would use is on the same floor. The classes are easy to book with the app and are plentiful.
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