"We're absolutely delighted to announce the acquisition of Soho Gyms and look forward to welcoming their members to Pure Gym. As the leading gym operator in the country and in the capital, this deal will clearly benefit our existing members as well as provide more affordable and flexible options to people across London. With well over 200 great facilities nationwide, 24 hour opening, monthly memberships offering exceptional value, and no requirement for a 12 month contract we continue to change the game of fitness and activity in the UK and deliver on our commitment to Inspire a Healthier Nation."
Now here are a couple more facts: We all have many billions of fat cells. In fact, the number of fat cells that we have, and the distribution of those cells are both pretty much fixed from very early in life (around one year in age). The reason that different people have different shapes is that their fat cells are distributed differently. The woman with disproportionately wide outer thighs has more fat cells in that area, and therefore she perceives it as a stubborn disproportion. One man may have a relative ‘hill’ of fat cells under his chin; another in his love handles, and so on.
In recent years, CoolSculpting has become one of the most popular nonsurgical alternatives to liposuction. This procedure utilizes cryolipolysis technology to freeze fat cells, causing them to wither and die. Your body will then safely remove these dead fat cells, leaving you with a more toned, sculpted figure. Dr. Fitzgerald can use CoolSculpting to remove targeted pockets of fat in many areas of your body, including your:
The duration of a typical body sculpting treatment lasts for about thirty to forty minutes (maximum is an hour.) During this time, it is recommended to bring something with you to pass time since you will not be under a general anesthetic. Other ways to pass time is to get some of your work done or take a short nap while the procedure is going on. Comparing this to traditional surgical methods, which takes up to 10 hours to complete and a prolonged period of one month of downtime to recover.
PureGym will convert all of the Soho Gyms sites into the PureGym format through a rolling refurbishment programme. Similar to the successful integration of the LA Fitness business, which it acquired in 2015, PureGym will invest in refurbishing the gyms, providing Soho Gyms' existing members with access to first-class facilities and a growing nationwide network of 214 gyms. This transaction will bring the number of sites in PureGym's London estate to 59[1].
During the procedure you may experience sensations of pulling, tugging, mild pinching, intense cold, tingling, stinging, aching, and cramping at the treatment site. These sensations subside as the area becomes numb. Following the procedure, typical side effects include temporary redness, swelling, blanching, bruising, firmness, tingling, stinging, tenderness, cramping, aching, itching, or skin sensitivity. Sensation of fullness in the back of the throat after submental area treatment. These effects are temporary and generally resolve within days or weeks. Though rare, some additional side effects may occur. As with any medical procedure, ask your physician if the CoolSculpting procedure is right for you.
Above points demonstrate some of the key points to take care of when opting for a body sculpting treatment without surgery. Not all cases are eligible for the body sculpting procedure. Hence, it is important to get your doctor’s advice before jumping head first into the treatment sessions. Traditional surgeries also have BMI based restrictions and some people have to tone down their body to a certain level before being eligible for fat reduction surgeries.

Fodor is more enthusiastic about the LipoSonix technology. "I am very optimistic," he says." I love the results," he says citing as much as a 7-centimeter reduction in waist circumference seen in clinical trials conducted in Mexico. This technology, which uses high-intensity ultrasound waves, beamed about an inch under the skin to break up fatty tissue, has been studied in both pig models and in 33 people in Mexico, he says. The company has applied for FDA status to begin preclinical studies in the U.S. and expects such trials to begin in 2007.
*In the U.S., the CoolSculpting®procedure is FDA-cleared for the treatment of visible fat bulges in the submental area, thigh, abdomen and flank, along with bra fat, back fat, underneath the buttocks (also known as banana roll), and upper arm. It is also FDA-cleared to affect the appearance of lax tissue with submental area treatments. In China, the cryolipolysis system is used for fat layer reduction of the abdomen and flanks. In Taiwan, the CoolSculpting procedure is cleared for the breakdown of fat in the flank (love handle), abdomen, and thigh. Outside the U.S., China and Taiwan, the CoolSculpting procedure for non-invasive fat reduction is available worldwide. CoolSculpting® and its design are trademarks of ZELTIQ Aesthetics, Inc., an Allergan affiliate. CoolSculpting is the treatment doctors use most for non-invasive fat removal.
This is a gym for the masses, welcoming people from all walks of life - PureGym was created with your hectic schedule in mind. For the night worker, busy parent, student and singleton - you will be able to find your way with a PureGym membership. Whether you enjoy cardio, weight training or getting pumped up with a fitness class - there are so many options available for you to get a full on powerful work out whenever you want it. With innovative training zones, filled with instructors that are ready to help should you need a little advice - you'll feel at ease and at your best at PureGym so don't wait to try one of the 170 venues near you.
CoolSculpting is a procedure that eliminates stubborn fat safe and effectively, without any surgery or downtime. The CoolSculpting treatment is the only FDA-cleared procedure to use controlled cooling to safely target and eliminate fat that is resistant to diet and exercise. With over 5 million treatments performed, the results are proven, noticeable and lasting. We can help you Achieve your goal of looking great at every angle.    
PureGym has redefined the industry with its affordable, high-quality and no-contract offering, and the success of this strategy is reflected in the company's continued growth. Launched in November 2009, in February this year, PureGym reached one million members - a milestone never previously achieved by a UK gym group - and in March opened its 200th site. In addition to the acquisition of Soho Gyms, PureGym plans to open at least 20 gyms a year - extending its position as the UK's leading gym operator. On average PureGym members pay around £20 per month compared to typical average prices in the market of around £40. Members benefit from fully equipped facilities and between 50 and 80 classes per week included in the monthly membership price.
But body contouring doesn't come cheap. The average price of a full-body lift is around $30,000. Arm surgery runs in the range of $8,000, while inner thighs cost about $10,000 a pair. A breast lift and upper back surgery will set you back about $15,000, and a neck and face lift would add another $15,000 to the bill. (As you probably already guessed, insurance rarely covers any of it.)
Results will be visible within the first 3-4 weeks and will continue to impress in the months that follow. At 2-4 months, most clients will see their full outcomes on display. According to the FDA, a CoolSculpting treatment reduces the amount of fat by an average of 20-25% in the area treated. With repeated CoolSculpting sessions, this number can climb. Be sure to schedule a follow up visit following your treatment to assess your results.
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Body sculpting allows you to safely achieve a well shaped, toned down body in multiple sessions. The treatment sessions are relatively shorter when compared to traditional surgeries. It also has minimal downtime and little to no discomfort. The procedure is not painful at all and can be carried out on a routine day where you can leave the treatment center and continue on with your normal routine.
PureGym is a market leader when it comes to offering a wide range of fitness options in a convenient location. Why not snap up one of our fantastic PureGym vouchercodes and make a great saving whilst improving your lifestyle. With 80 clubs in the UK and Ireland and facilities including a fully equipped gyms, personal training, over 40 studio classes a week in most clubs, spin studio and swimming pools, sauna and steam rooms you will be spoilt for choice. Browse online and don't forget your handy PureGym for a great saving.
So what makes PureGym so special? They keep prices low and make sure the pricing is simple and easy to understand. Their gyms are packed with state-of-the-art equipment and are maintained to the highest standard. With up to 50 free classes every week, you can pop in at your leisure. Their gyms are open all day, every day and the best thing is there is no contract so you are free to join and leave if your circumstances change.

A typical CoolSculpting procedure in the U.S. can cost anywhere from $1,000-$4,000. Although the fat cells destroyed by cryolosis are gone permanently, it doesn’t mean a patient cannot regain the weight. Regular diet and exercise should always be a part of a healthy lifestyle. Also, body sculpting is not pain free. Many patients who claim to have a “high pain tolerance” report intense soreness, swelling, bruising, or tenderness both during the procedure and up to weeks afterward. Always, always consult your doctor before trying procedures like selective cryolosis.
1 July 2015: The CMA is considering whether it is or may be the case that this transaction has resulted in the creation of a relevant merger situation under the merger provisions of the Enterprise Act 2002 and, if so, whether the creation of that situation has resulted, or may be expected to result, in a substantial lessening of competition within any market or markets in the United Kingdom for goods or services.
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