Need a little motivation to get in gear and hit the gym? If lack of funds, no drive or other sound like familiar excuses to not get to the gym - PureGym is your solution. With amazingly low-priced membership options to suit all types of people and budget - PureGym is driving the future of fitness. Here, everyone can enjoy full fitness freedom - with no contracts and more flexibility than you could imagine with 24-hour facilities, all year round.

Maintaining a beautiful figure or desirable body shape takes a lot of hard work. It requires diligent diet and exercise regimens that will keep you healthy and fit. Unfortunately, these efforts can’t always overcome our genetic predispositions for where fat gets stored. That’s why it’s common to find that in spite of all your efforts, you may still possess a few stubborn areas of fat that simply won’t go away. If this describes your situation, you may benefit from nonsurgical body sculpting procedures that will put the finishing touches on your workout routine, helping you achieve the toned shape you desire.
One of the main hurdles in getting to the end point from the start is a patient’s determination to follow all the instructions given by their respective doctors. While the treatment sessions involve little to no effort on the patient’s part, the rest of the recovery procedure solely depends on the patient. The best thing to do is follow a regular diet and adhere to it no matter what. Same goes for the exercise regimen. Body sculpting treatments without surgery is a painless and non-invasive procedure that shows promise. If a patient is able to avail this technology to get into better shape without the hassle and pain of surgery, then it is recommended to try a non-invasive treatment.
There are no side-effects to a body sculpting procedure which must be reason enough for anyone who wants to try the treatment. Unlike traditional surgeries which pose a risk of infection due to going under general anesthesia not to mention the risk of post-surgical allergies. Apart from that, there is no indication of pain anywhere in the body sculpting procedure. Patients might experience a mild discomfort and that is only due to the initial focusing of light on their designated area. There’s no other sign of discomfort throughout the whole procedure. Plus, none of the patients have reported any type of infection that occurred as a result of the body sculpting procedure.

At Athenix Body Sculpting Institute, we specialize in body sculpting and contouring to give you the body you’ve always dreamed of without the downtime and difficult recovery of traditional liposuction and plastic surgery. We use the latest body sculpting technologies and techniques to give you the body you desire. Our procedures are performed by plastic and cosmetic surgeons who are artists in sculpting the body, so you get the best results in the safest environment. That’s the Athenix Body Sculpting Institute advantage. Learn more about Micro-Body Contouring ›


The best candidates for CoolSculpting are within a healthy weight range, but have excess fat that creates an aesthetic disproportion and does not seem to respond to diet or exercise. To learn more about whether CoolSculpting is right for your needs, please contact our office today to set up your private consultation in the comfort and privacy of our NYC offices.

PureGym has redefined the industry with its affordable, high-quality and no-contract offering, and the success of this strategy is reflected in the company's continued growth. Launched in November 2009, in February this year, PureGym reached one million members - a milestone never previously achieved by a UK gym group - and in March opened its 200th site. In addition to the acquisition of Soho Gyms, PureGym plans to open at least 20 gyms a year - extending its position as the UK's leading gym operator. On average PureGym members pay around £20 per month compared to typical average prices in the market of around £40. Members benefit from fully equipped facilities and between 50 and 80 classes per week included in the monthly membership price.

Traditional surgery requires all of the above and there is an increased risk of infections as a patient is under general anesthetic for several hours. This procedure also leaves behind, scars on your body which will stay with you for lifetime. Non-invasive procedures like body sculpting does not entail these risks. Plus, you can select which part of the body you like to tone down to that perfect shape.
"We're absolutely delighted to announce the acquisition of Soho Gyms and look forward to welcoming their members to Pure Gym. As the leading gym operator in the country and in the capital, this deal will clearly benefit our existing members as well as provide more affordable and flexible options to people across London. With well over 200 great facilities nationwide, 24 hour opening, monthly memberships offering exceptional value, and no requirement for a 12 month contract we continue to change the game of fitness and activity in the UK and deliver on our commitment to Inspire a Healthier Nation."
Great gym with huge floor space and equipment. Free weights area has lots of benches and Dumbbells for even busy periods. Two racks with 20kg bars, one spare and two smith machines. Couple of half and ez bars too. Upstairs has loads of matrix cardio machines like treadmill, cross trainer, stepper and bikes. Trx suspension area and kettlebells from 4kg to 20kg. Studio for 40 classes a week. Personal trainers on hand for help but don't push for private one to one sessions that you pay extra for. £18.99 a month. No contract. Bring your own padlock for locker. Showers are always clean and changing room checked regularly.
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