PureGym will convert all of the Soho Gyms sites into the PureGym format through a rolling refurbishment programme. Similar to the successful integration of the LA Fitness business, which it acquired in 2015, PureGym will invest in refurbishing the gyms, providing Soho Gyms' existing members with access to first-class facilities and a growing nationwide network of 214 gyms. This transaction will bring the number of sites in PureGym's London estate to 59[1].

Great gym with huge floor space and equipment. Free weights area has lots of benches and Dumbbells for even busy periods. Two racks with 20kg bars, one spare and two smith machines. Couple of half and ez bars too. Upstairs has loads of matrix cardio machines like treadmill, cross trainer, stepper and bikes. Trx suspension area and kettlebells from 4kg to 20kg. Studio for 40 classes a week. Personal trainers on hand for help but don't push for private one to one sessions that you pay extra for. £18.99 a month. No contract. Bring your own padlock for locker. Showers are always clean and changing room checked regularly.
After you and your physician select the area(s) to be treated, the device is positioned on your body and controlled cooling is applied. A gel pad and applicator are applied to the targeted area. Vacuum applicators draw the tissue into the applicator cup. Applicators are secured to the treatment area. All applicators deliver controlled cooling to the targeted fat.
"We're absolutely delighted to announce the acquisition of Soho Gyms and look forward to welcoming their members to Pure Gym. As the leading gym operator in the country and in the capital, this deal will clearly benefit our existing members as well as provide more affordable and flexible options to people across London. With well over 200 great facilities nationwide, 24 hour opening, monthly memberships offering exceptional value, and no requirement for a 12 month contract we continue to change the game of fitness and activity in the UK and deliver on our commitment to Inspire a Healthier Nation."

Body sculpting is pretty fresh on the scene. In 2008, two Harvard-affiliated scientists founded the idea of selective cryolosis—the process of freezing fat cells and killing them, eliminating stubborn body fat. The hypothesis that cold temperatures could kill fat came from one interesting observation. Children who sucked on popsicles often developed dimples, indicating that cold temperature could eliminate fat cells, leaving little “pockets.” Weirdly, body sculpting sort of mimics popsicle sucking.


The research reported that patients who underwent bariatric surgery (weight loss surgery on the stomach and/or intestines) who waited about a year before undergoing body-contouring surgery saw a reduction in the complication rate -- and ended up with shorter hospital stays. The researchers also reported that waiting allowed the death rate to drop dramatically, from 14% for those who had body-contouring surgery soon after losing the weight, to 0% for those who waited.
Fat-dissolving and skin-tightening procedures for body contouring that are less invasive can seem oh-so-appealing when weighed against other options, such as liposuction. Some of the latest innovations include mesotherapy (lipodissolve), which involves the injection of various cocktails into the skin to dissolve fat, Thermage (also known as Thermacool or Thermalift), which uses radiofrequency to tighten facial skin for a "nonsurgical" face-lift, and LipoSonix, which uses high-intensity ultrasound to target and destroy fat cells.
The AccuSculpt procedure starts with a physician consultation to outline the areas of concern and discuss expected results. After a small amount of local anesthesia numbs the treatment areas, your physician will make very small incisions at the edge of each treatment area. He or she will then treat the areas with the AccuSculpt laser contouring system to liquefy controlled amounts of fat. Once all treatment areas have been addressed and the fat has been removed, the entry incisions are closed with a small suture.

*In the U.S., the CoolSculpting®procedure is FDA-cleared for the treatment of visible fat bulges in the submental area, thigh, abdomen and flank, along with bra fat, back fat, underneath the buttocks (also known as banana roll), and upper arm. It is also FDA-cleared to affect the appearance of lax tissue with submental area treatments. In China, the cryolipolysis system is used for fat layer reduction of the abdomen and flanks. In Taiwan, the CoolSculpting procedure is cleared for the breakdown of fat in the flank (love handle), abdomen, and thigh. Outside the U.S., China and Taiwan, the CoolSculpting procedure for non-invasive fat reduction is available worldwide. CoolSculpting® and its design are trademarks of ZELTIQ Aesthetics, Inc., an Allergan affiliate. CoolSculpting is the treatment doctors use most for non-invasive fat removal.


i've been a member of pure gym for about a year and a half now and find it really good. I describe it as the easyjet of gyms, you know what you are getting, no frills but basics are delivered well. I also find that they are quite responsive, I mentioned that there wern't enough after work and evening classes and the timetable did improve (although it has slackened off again recently but I hope they will be doing something about that) The showers are nice and changing rooms always clean, whenever I go there is plenty of equipment for everyone, the machines are all new and in good nick. If anything does get broken they usually fix it within a day or so. The only thing is the personal training, which is just as expensive as any other gym. I know its one on one training and does cost but I do wish it was a bit more affordable!

Body sculpting allows you to safely achieve a well shaped, toned down body in multiple sessions. The treatment sessions are relatively shorter when compared to traditional surgeries. It also has minimal downtime and little to no discomfort. The procedure is not painful at all and can be carried out on a routine day where you can leave the treatment center and continue on with your normal routine.
CoolSculpting, launched in the US in 2010, is a technology-based system which basically freezes fat cells away. As discussed above, when we gain and lose weight, our fat cells basically grow and shrink, but our proportions pretty much stay the same. CoolSculpting is revolutionary in that it lets you target your stubborn fat with “spot treatment.” That means the fat comes off where you want it too. And for the first time, safe and effective spot reduction of fatty bulges can be performed noninvasively, and with no downtime.
While some of these problems still occur (notably the need for transfusions), experts say it's on a much smaller scale in the last few years. In a study presented in 2003 at an American Society of Plastic Surgeons conference in San Diego, researchers found that many such complications could be avoided if patients allowed more time to elapse between weight loss surgery and plastic surgery.
Body sculpting allows you to safely achieve a well shaped, toned down body in multiple sessions. The treatment sessions are relatively shorter when compared to traditional surgeries. It also has minimal downtime and little to no discomfort. The procedure is not painful at all and can be carried out on a routine day where you can leave the treatment center and continue on with your normal routine.

Dr. David P. Rapaport, founder and Medical Director of Coolspa, created Coolspa to address the need in New York for a patient-centric, high quality facility where clients could experience top-tier body contouring in a relaxed, comfortable setting. Most importantly, the Coolspa ethos is based on patient education. Only by being educated about their condition, all relevant treatment options, advantages and disadvantages of those options, can patients make optimal treatment decisions.
A typical CoolSculpting procedure in the U.S. can cost anywhere from $1,000-$4,000. Although the fat cells destroyed by cryolosis are gone permanently, it doesn’t mean a patient cannot regain the weight. Regular diet and exercise should always be a part of a healthy lifestyle. Also, body sculpting is not pain free. Many patients who claim to have a “high pain tolerance” report intense soreness, swelling, bruising, or tenderness both during the procedure and up to weeks afterward. Always, always consult your doctor before trying procedures like selective cryolosis.
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