"People who lose 100 pounds or more feel healthier, they know they are healthier, they can do things they could not do before. But when they look at their body, it's a constant reminder of where they were – and it can sometimes make it difficult to move on with their life," says J. Peter Rubin, MD, director of the Life After Weight Loss Surgery Center at the University of Pittsburgh School of Medicine.
Now here are a couple more facts: We all have many billions of fat cells. In fact, the number of fat cells that we have, and the distribution of those cells are both pretty much fixed from very early in life (around one year in age). The reason that different people have different shapes is that their fat cells are distributed differently. The woman with disproportionately wide outer thighs has more fat cells in that area, and therefore she perceives it as a stubborn disproportion. One man may have a relative ‘hill’ of fat cells under his chin; another in his love handles, and so on.

When diet and exercise efforts have been tried, tried again, and then exhausted, it can feel as achieving your dream figure is completely out of reach. However, modern medical technology and micro-body contouring techniques can open the doors that were once blocked by frustration and discouragement. Physicians at Athenix use these top three procedu...

CoolSculpting is a procedure that eliminates stubborn fat safe and effectively, without any surgery or downtime. The CoolSculpting treatment is the only FDA-cleared procedure to use controlled cooling to safely target and eliminate fat that is resistant to diet and exercise. With over 5 million treatments performed, the results are proven, noticeable and lasting. We can help you Achieve your goal of looking great at every angle.    

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Hong Kong-based members can also get a free upgrade upon signing a 12-month “Hong Kong All Locations Pure Yoga & Pure Fitness” package that will enable them to access all of the company’s gyms in Hong Kong along with those in Beijing, Shanghai, Singapore and Taipei. Existing Pure members that are also enrolled in Marco Polo Club can get this upgrade offer as well if they re-sign a 12-month package.

What was once a friendly and organised gym has turned into a miserable experience since pure gym took over from soho gym in Lewisham. They released nearly all the instructors, some of whom had been working… More there for 20+ years and had built up a loyal clientele. No notice, no suitable replacements and now most classes are taken by PTs who have had little or no training. It's a joke and dangerous to train with instructors who do not appear to be qualified to teach group classes. The entire atmosphere has changed and loyal gym members have left in their droves. The low prices are not an incentive to stay. I'd rather pay more and have the excellent Les Mills classes taught by proper Les Mills instuctors thanks... just as they were before.


1.   PureGym is the UK's leading gym operator providing low-cost and high-quality fitness facilities for one million members spread across more than 200 sites. PureGym was launched in 2009 and pioneered the model for affordable, flexible, high-quality fitness clubs in the UK. Members pay monthly and have no contract commitment. Most of its gyms are open 24 hours a day across the UK and offer a full range of top of the line equipment including cardiovascular equipment, fixed-resistance and free weights. Each gym typically offers over 220 pieces of fitness equipment and up to 80 group exercise classes each week delivered by around 2,200 personal trainers. In November 2017, affiliates of Leonard Green & Partners, L.P. acquired a controlling interest in the business. The business has appeared 4 times on the Sunday Times Fast Track Top 100 list, won awards as the overall Fast Track Brand of the Year in 2017 and the Fast Track Outstanding Achievement Award in 2018, and was a winner of the Virgin Media Disruptor Award in 2016.
Our seasoned, knowledgeable staff and immaculate, accredited facility conveniently located in Manhattan makes Coolspa an easy choice for superior body sculpting in NYC. It’s important to remember that unlike so many of our competitors, all CoolSculpting treatments at Coolspa are overseen by plastic surgeons specializing in body contouring, so that you are receiving the optimal treatment for your condition and based on your goals.
CoolSculpting works by taking advantage of the fact that fat cells are more sensitive to cold than the other cells around them. This basic scientific fact was first discovered in 1970 by doctors observing children who sucked on popsicles for hours, and ended up having first soreness, and later dimples, caused by loss of fat cells! Fast forward about 20 years, and Harvard scientists revisited this fact, and realized that they could turn this science into a system for aesthetic sculpting of fatty bulges. The key was to find the ‘sweet spot’ of time and temperature, which would kill some fat cells but not damage surrounding structures such as skin. They called the public company that makes the systems Zeltiq. The proof of the success of this concept and treatment: Zeltiq was bought out by Allergan in 2016 for whopping 2.5 billion! This was the largest sale of a single medical device company in history.
CoolSculpting is a gentle, 40 to 75 minute treatment (depending upon which applicators are used) during which you may watch movies, TV, read, listen to music, nap, or work on your laptop. The Coolspa specialist will outline your target zones with a surgical pen, and then apply a soothing gel. Next, the cryolipolysis applicators will be placed strategically over your skin, drawing the target areas inside. Each applicator is computer monitored to ensure its proper temperature at all times.
There are no side-effects to a body sculpting procedure which must be reason enough for anyone who wants to try the treatment. Unlike traditional surgeries which pose a risk of infection due to going under general anesthesia not to mention the risk of post-surgical allergies. Apart from that, there is no indication of pain anywhere in the body sculpting procedure. Patients might experience a mild discomfort and that is only due to the initial focusing of light on their designated area. There’s no other sign of discomfort throughout the whole procedure. Plus, none of the patients have reported any type of infection that occurred as a result of the body sculpting procedure.

PureGym believes fitness is for everyone, which is why they're dedicated to providing world class gym facilities, with no contract! PureGym have over 200 gyms nationwide, and most gyms are open 24 hours a day, so you can train whenever it suits you. They offer up to 50 free classes each week, with personal trainers on hand to provide you with advice and instruction to get the most out of your workout.
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