For most of us, there comes a time, when we look in the mirror or stop for a break after long stairs and say to ourselves: “it’s time to hit the gym”. Fortunately, the growing popularity of active lifestyle led to creation of many gyms and sport clubs – we have plenty to choose from. So... which to choose? Think about what you’re going to use at the gym. A treadmill? Maybe some weights? If yes, do you really want to pay for everything, including sauna, swimming pool and fully-equipped spa section? Not likely. Then, mix low price, clear rules and professional equipment without fancy and unnecessary additions. What you get? Pure Gym.
You just have to take it as it is. It isn't great, but you're paying at least £30 less than other city centre gyms. Unfortunately, this means that less 'nice' people frequent, and the changing rooms are pretty awful. The machines are also usually littered with well, litter, and aren't that clean. If I could afford to go elsewhere, I really think I would. But I can't. *sigh*.
Results will be visible within the first 3-4 weeks and will continue to impress in the months that follow. At 2-4 months, most clients will see their full outcomes on display. According to the FDA, a CoolSculpting treatment reduces the amount of fat by an average of 20-25% in the area treated. With repeated CoolSculpting sessions, this number can climb. Be sure to schedule a follow up visit following your treatment to assess your results.
A typical CoolSculpting procedure in the U.S. can cost anywhere from $1,000-$4,000. Although the fat cells destroyed by cryolosis are gone permanently, it doesn’t mean a patient cannot regain the weight. Regular diet and exercise should always be a part of a healthy lifestyle. Also, body sculpting is not pain free. Many patients who claim to have a “high pain tolerance” report intense soreness, swelling, bruising, or tenderness both during the procedure and up to weeks afterward. Always, always consult your doctor before trying procedures like selective cryolosis.
A typical CoolSculpting procedure in the U.S. can cost anywhere from $1,000-$4,000. Although the fat cells destroyed by cryolosis are gone permanently, it doesn’t mean a patient cannot regain the weight. Regular diet and exercise should always be a part of a healthy lifestyle. Also, body sculpting is not pain free. Many patients who claim to have a “high pain tolerance” report intense soreness, swelling, bruising, or tenderness both during the procedure and up to weeks afterward. Always, always consult your doctor before trying procedures like selective cryolosis.

The best candidates for CoolSculpting are within a healthy weight range, but have excess fat that creates an aesthetic disproportion and does not seem to respond to diet or exercise. To learn more about whether CoolSculpting is right for your needs, please contact our office today to set up your private consultation in the comfort and privacy of our NYC offices.
"We're absolutely delighted to announce the acquisition of Soho Gyms and look forward to welcoming their members to Pure Gym. As the leading gym operator in the country and in the capital, this deal will clearly benefit our existing members as well as provide more affordable and flexible options to people across London. With well over 200 great facilities nationwide, 24 hour opening, monthly memberships offering exceptional value, and no requirement for a 12 month contract we continue to change the game of fitness and activity in the UK and deliver on our commitment to Inspire a Healthier Nation."
After you and your physician select the area(s) to be treated, the device is positioned on your body and controlled cooling is applied. A gel pad and applicator are applied to the targeted area. Vacuum applicators draw the tissue into the applicator cup. Applicators are secured to the treatment area. All applicators deliver controlled cooling to the targeted fat.
CoolSculpting is unique in that it is the only method of fat loss that utilizes freezing technology. Other methods involve the use of heat, and include ultrasound energy, lasers, and radiofrequency. CoolSculpting is more effective in removing fat and does so with more comfort than these other modalities. CoolSculpting is, in fact, the world’s leading technology for the noninvasive reduction of localized collections of excess fat.

PureGym will convert all of the Soho Gyms sites into the PureGym format through a rolling refurbishment programme. Similar to the successful integration of the LA Fitness business, which it acquired in 2015, PureGym will invest in refurbishing the gyms, providing Soho Gyms' existing members with access to first-class facilities and a growing nationwide network of 214 gyms. This transaction will bring the number of sites in PureGym's London estate to 59[1].
This safe, effective, FDA-approved treatment uses a revolutionary cooling method to effortlessly freeze unwanted fat deposits, reshaping your body in the process. Treatment is fast, so you can come in for 1-2 hours of treatment and be back to work or school the very same day. We have multiple CoolSculpting treatment units, so we can work on multiple parts of your body at the same time, further reducing your in-office hours. CoolSculpting provides excellent results that can be seen within one month of treatment, and clients experience an average of 20-25% reduction in their treatment zones.
PureGym has redefined the industry with its affordable, high-quality and no-contract offering, and the success of this strategy is reflected in the company's continued growth. Launched in November 2009, in February this year, PureGym reached one million members - a milestone never previously achieved by a UK gym group - and in March opened its 200th site. In addition to the acquisition of Soho Gyms, PureGym plans to open at least 20 gyms a year - extending its position as the UK's leading gym operator. On average PureGym members pay around £20 per month compared to typical average prices in the market of around £40. Members benefit from fully equipped facilities and between 50 and 80 classes per week included in the monthly membership price.
PureGym is a market leader when it comes to offering a wide range of fitness options in a convenient location. Why not snap up one of our fantastic PureGym vouchercodes and make a great saving whilst improving your lifestyle. With 80 clubs in the UK and Ireland and facilities including a fully equipped gyms, personal training, over 40 studio classes a week in most clubs, spin studio and swimming pools, sauna and steam rooms you will be spoilt for choice. Browse online and don't forget your handy PureGym for a great saving.
No AXA PPP Group company will be liable for any loss, damage or personal injury whatsoever suffered or sustained in connection with the PureGym membership and/or use of the PureGym club(s) except for any liability which cannot be excluded by law (including fraud or for the death or personal injury caused by that AXA PPP Group company’s negligence).
The best candidates for CoolSculpting are within a healthy weight range, but have excess fat that creates an aesthetic disproportion and does not seem to respond to diet or exercise. To learn more about whether CoolSculpting is right for your needs, please contact our office today to set up your private consultation in the comfort and privacy of our NYC offices.

*In the U.S., the CoolSculpting®procedure is FDA-cleared for the treatment of visible fat bulges in the submental area, thigh, abdomen and flank, along with bra fat, back fat, underneath the buttocks (also known as banana roll), and upper arm. It is also FDA-cleared to affect the appearance of lax tissue with submental area treatments. In China, the cryolipolysis system is used for fat layer reduction of the abdomen and flanks. In Taiwan, the CoolSculpting procedure is cleared for the breakdown of fat in the flank (love handle), abdomen, and thigh. Outside the U.S., China and Taiwan, the CoolSculpting procedure for non-invasive fat reduction is available worldwide. CoolSculpting® and its design are trademarks of ZELTIQ Aesthetics, Inc., an Allergan affiliate. CoolSculpting is the treatment doctors use most for non-invasive fat removal.


CoolSculpting works by taking advantage of the fact that fat cells are more sensitive to cold than the other cells around them. This basic scientific fact was first discovered in 1970 by doctors observing children who sucked on popsicles for hours, and ended up having first soreness, and later dimples, caused by loss of fat cells! Fast forward about 20 years, and Harvard scientists revisited this fact, and realized that they could turn this science into a system for aesthetic sculpting of fatty bulges. The key was to find the ‘sweet spot’ of time and temperature, which would kill some fat cells but not damage surrounding structures such as skin. They called the public company that makes the systems Zeltiq. The proof of the success of this concept and treatment: Zeltiq was bought out by Allergan in 2016 for whopping 2.5 billion! This was the largest sale of a single medical device company in history.

One of the main hurdles in getting to the end point from the start is a patient’s determination to follow all the instructions given by their respective doctors. While the treatment sessions involve little to no effort on the patient’s part, the rest of the recovery procedure solely depends on the patient. The best thing to do is follow a regular diet and adhere to it no matter what. Same goes for the exercise regimen. Body sculpting treatments without surgery is a painless and non-invasive procedure that shows promise. If a patient is able to avail this technology to get into better shape without the hassle and pain of surgery, then it is recommended to try a non-invasive treatment.
It’s ok to be skeptical! Come meet the staff, and let us meet you! First, our trained staff will show you our wall of client success stories, then, we’ll do a body composition analysis. It’s very detailed and will show valuable information like your body fat percentage, muscle mass, visceral fat and your metabolic age. If time permits, you may also do a mini-trial session. It’s just a few minutes under the LED technology, but you can experience what it’s like, and see that’s it’s pain-free and very relaxing! You will then meet with the Lipolysis Consultant who will answer all your questions. Many clients can start their first session the same day! What are you waiting for? Client results vary.
PureGym believes fitness is for everyone, which is why they're dedicated to providing world class gym facilities, with no contract! PureGym have over 200 gyms nationwide, and most gyms are open 24 hours a day, so you can train whenever it suits you. They offer up to 50 free classes each week, with personal trainers on hand to provide you with advice and instruction to get the most out of your workout.
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