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For most of us, there comes a time, when we look in the mirror or stop for a break after long stairs and say to ourselves: “it’s time to hit the gym”. Fortunately, the growing popularity of active lifestyle led to creation of many gyms and sport clubs – we have plenty to choose from. So... which to choose? Think about what you’re going to use at the gym. A treadmill? Maybe some weights? If yes, do you really want to pay for everything, including sauna, swimming pool and fully-equipped spa section? Not likely. Then, mix low price, clear rules and professional equipment without fancy and unnecessary additions. What you get? Pure Gym.
At LA Fitness, you can get your daily or weekly fix of endorphins and stick to your summertime fitness regime without having to brave the cold outside! With a dedicated team of fitness professionals there to guide you every step of the way you’ll ensure that you’re on target for achieving the ends you desire. And with an incredible amount of equipment, you’ll never be stuck for variety again. So ditch those ideas of your morning run through cold, wet streets or fields and instead, head down to LA Fitness and keep fit from the warmth of a gym fully stocked for your needs. Plus, with some of the great deals and discounts they regularly offer, you’ll save a serious chunk of cash, too!
"PureGym offers a highly attractive and flexible proposition and its popularity is evidenced by continued strong growth in both members and sites. This transaction will give users of Soho Gyms access to the largest network of gyms in the UK. I'm confident that our members will benefit from the combination and that PureGym's investment across the estate will further enhance the services our sites deliver."   
This is a gym for the masses, welcoming people from all walks of life - PureGym was created with your hectic schedule in mind. For the night worker, busy parent, student and singleton - you will be able to find your way with a PureGym membership. Whether you enjoy cardio, weight training or getting pumped up with a fitness class - there are so many options available for you to get a full on powerful work out whenever you want it. With innovative training zones, filled with instructors that are ready to help should you need a little advice - you'll feel at ease and at your best at PureGym so don't wait to try one of the 170 venues near you.

Of course, the gym does get extremely busy at peak times, but as a 24-hour gym, you can plan your visits to avoid this. This serves as proof of the great value and variety of machines. A timetable of classes are available which range from Circuits to Spinning, and Kettle Bells to the ominously titled Military Body Blast. They are very accessible to view and reserve places on, as each member has their own account on the Pure Gym website. The classes are priced from £1 to £3 and there are up to 10 places available for each class. The smug sense of superiority when booking a 7:30am class is unbeatable. The reality of shivering down to the gym on a dark Winters' morning with a make-up free face and exchanging morning pleasantries with the milkman, is another matter entirely. Needless to say, I only attempted this once and will perhaps try it again in the Summer months.


If you fancy dipping your toe in the fitness waters, why not opt for a Monthly Pass option at PureGym to give you access to 1 or even multiple gyms at an amazing price. All still with no contract in sight, with a Pure Gym discount code you can save on a great addition to your summer fitness routine. This flexible pass will help you flex those new muscles!
As of 24/09/18 PureGym has taken over what was once Soho! In Lewisham where I have been a member of for years! And was very happy with the level of service and facilities. Launch day there was pure gym staff everywhere in the gym but no one to assist those of us that had problems getting in with the new pin method! Before it was just a finger print! Once in the gym... I always wipe down the machines before and after I use them only to find all the tissues and hygiene sprays h...ad all been removed! When asked a member of staff I was told they don’t provide it and I need to bring my own!!! How unhygienic!
This safe, effective, FDA-approved treatment uses a revolutionary cooling method to effortlessly freeze unwanted fat deposits, reshaping your body in the process. Treatment is fast, so you can come in for 1-2 hours of treatment and be back to work or school the very same day. We have multiple CoolSculpting treatment units, so we can work on multiple parts of your body at the same time, further reducing your in-office hours. CoolSculpting provides excellent results that can be seen within one month of treatment, and clients experience an average of 20-25% reduction in their treatment zones.
CoolSculpting works by taking advantage of the fact that fat cells are more sensitive to cold than the other cells around them. This basic scientific fact was first discovered in 1970 by doctors observing children who sucked on popsicles for hours, and ended up having first soreness, and later dimples, caused by loss of fat cells! Fast forward about 20 years, and Harvard scientists revisited this fact, and realized that they could turn this science into a system for aesthetic sculpting of fatty bulges. The key was to find the ‘sweet spot’ of time and temperature, which would kill some fat cells but not damage surrounding structures such as skin. They called the public company that makes the systems Zeltiq. The proof of the success of this concept and treatment: Zeltiq was bought out by Allergan in 2016 for whopping 2.5 billion! This was the largest sale of a single medical device company in history.

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What was once a friendly and organised gym has turned into a miserable experience since pure gym took over from soho gym in Lewisham. They released nearly all the instructors, some of whom had been working there for 20+ years and had built up a loyal clientele. No notice, no suitable replacements and now most classes are taken by PTs who have had little or no training. It's a joke and dangerous to train with instructors who do not appear to be qualified to teach group classes. The entire atmosphere has changed and loyal gym members have left in their droves. The low prices are not an incentive to stay. I'd rather pay more and have the excellent Les Mills classes taught by proper Les Mills instuctors thanks... just as they were before.
At Athenix Body Sculpting Institute, we specialize in body sculpting and contouring to give you the body you’ve always dreamed of without the downtime and difficult recovery of traditional liposuction and plastic surgery. We use the latest body sculpting technologies and techniques to give you the body you desire. Our procedures are performed by plastic and cosmetic surgeons who are artists in sculpting the body, so you get the best results in the safest environment. That’s the Athenix Body Sculpting Institute advantage. Learn more about Micro-Body Contouring ›
PureGym has redefined the industry with its affordable, high-quality and no-contract offering, and the success of this strategy is reflected in the company's continued growth. Launched in November 2009, in February this year, PureGym reached one million members - a milestone never previously achieved by a UK gym group - and in March opened its 200th site. In addition to the acquisition of Soho Gyms, PureGym plans to open at least 20 gyms a year - extending its position as the UK's leading gym operator. On average PureGym members pay around £20 per month compared to typical average prices in the market of around £40. Members benefit from fully equipped facilities and between 50 and 80 classes per week included in the monthly membership price.

Signs of a sharp instructor: Instructors should tell you to use moderately heavy weights so that you don’t do more than 15 reps per set. Watch out for instructors who do dozens of repetitions with light weights: You’re not going to build much strength or tone that way. The instructor should correct your form and remind you where you should feel the exercise. Watch for a warm-up and cooldown, too.
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At PureGym, we provide the best gym deals we can to keep prices low so you can focus on your fitness instead of your finances. We have two great gym membership offers available for students and for members who sign up to fixed term memberships, both can be purchased online instantly. We have made it simple, affordable and convenient for everyone to achieve their personal health goals. Whether you're looking to tone up, lose weight or improve your general fitness, everyone and every body is welcome at our gyms. Find out more about our gym memberships offer and what makes our gyms great below.
This is a gym for the masses, welcoming people from all walks of life - PureGym was created with your hectic schedule in mind. For the night worker, busy parent, student and singleton - you will be able to find your way with a PureGym membership. Whether you enjoy cardio, weight training or getting pumped up with a fitness class - there are so many options available for you to get a full on powerful work out whenever you want it. With innovative training zones, filled with instructors that are ready to help should you need a little advice - you'll feel at ease and at your best at PureGym so don't wait to try one of the 170 venues near you.
As of 24/09/18 PureGym has taken over what was once Soho! In Lewisham where I have been a member of ...for years! And was very happy with the level of service and facilities. Launch day there was pure gym staff everywhere in the gym but no one to assist those of us that had problems getting in with the new pin method! Before it was just a finger print! Once in the gym... I always wipe down the machines before and after I use them only to find all the tissues and hygiene sprays had all been removed! When asked a member of staff I was told they don’t provide it and I need to bring my own!!! How unhygienic!
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